Reliance Communication (RCom) is a separate brand from Anil Ambani. Jio is a brand from Mukesh ambani. Both are from reliance umbrella. After partition of their properties, they started their individual journeys. Before some week when they launched Jio many of us as this confusion. We approached reliance stores for sim and unfortunately they said to approach Jio stores. This is the occurrence for this article. Anil ambani plays in finance, telecom, but Mukesh has different sectors like manufacturing and industrial products.
Mukesh not mentioned reliance in Jio website and its label. This proves he tries to bring own brand in telecom. His announcement in investor meeting created a hope. Though it has many controversies, we need to understand one thing, this is a product and he is doing business. But it takes time to decide this brand whether reach targeted consumers.