Saturday, 14 April 2018

Selling is not cheating

Selling links or comes with older tradition trade.  Customers are the reason for trade.  Customer understanding on sales is less.  Simply we are saying selling/trader is cheating on products/services regarding price.  This article explains only in terms of price.  Selling lies on price, reason for price, and also depends on product variation.

Customer has the right to choose trader or supplier.  Needs to know why the rate is high and the reason behind this.  Retailer may bring from wholesaler, wholesaler got from distributor.  It is selling cycle.  Each one has the margin and profit to gain.  Price depends on urban or rural location, shop type, product demand, manufacturing cost, selling aspect.

Before in trade, products exchanged for commodities.  Today services are charged.  Sometimes company are not concern about customer requirement they just pushing the product.  Understanding the model is important for a consumer to choose or buy a product and gather the brand royalty.

Sunday, 3 December 2017

Do you know “Dark web”?

Technology brings amazing easiness and comfort to daily routine.  In the same way it gives us alert towards the growth of it.  Www serves useful, huge information’s starting from normal to professionals.  We need to know about “Dark web”, it is an interesting and carefully noted technology invention.  In a normal browser we search legal information’s whereas here somewhat illegal. 

The dark web is the World Wide Web content that exists on darknets, require specific software to access, popular networks like Tor, Freenet and I2P utilized by public organizations and individuals. In India Tor is legal but browsing illegal content like drugs, child pornography would bring trouble.  It has information about sites selling duplicate products, weapons and drugs.  Individuals use Tor to keep websites from tracking them, Tor's onion services provide users publish web sites and other services without needing to reveal the location of the site.  But definitely we have flip side of this technology used for illegal activities.

There is confusion between dark and deep web.  The deep web is an invisible web, part of the "www"  whose contents are not indexed by standard web search engines.  It has medical reports, competitor informations and legal documents.

In 2009, Bitcoin introduced as the first cryptocoin currency and decentralized digital currency.  You can use your bitcoins to purchase goods and services through online.  One bitcoin is worth $1,223 as of April 2017, Bitcoin also a reason to access dark web.  Dark web have good and bad things to discuss.  Journalist share information securely without declining their information and useful to find to criminal from this platform.  But financial crimes, drugs selling are sad part of this advancement.


Monday, 23 October 2017

Diwali Business

Diwali is a festival which spreads enjoyment and growth to the economy.  Indirectly many business sustaining their potential  in India.  Transport, sweets, crackers, liquor, textile, entertainment, agriculture, smart phones are simultaneously benefited through the festival scenario.  Tourism is also developed due to festival leaves.  Entertainment industry for a long time it entertains the people and giving tax, profit to the stakeholders.

Recently electronics. Smart phones growing  markets during the celebrative times.  Chinese products sale expected to drop this year.  Some threats like swachh Bharat, air pollution campaign, chinese products sale, GST  affect the festival.  Companies reduced their gifts upto 40% to their employees, stake holders  mentioned by ASSOCHAM survey.

Threats, benefits are part of any event.  Though, festival brings spiritual, happiness and business for the nation.

Sunday, 9 July 2017

Business in reality shows (Bigg boss)

Selling a product done directly and indirectly through many mediums.  Advertisement is identified as the medium to promote or inform that this is our product to the consumer.  Advertisement used the mediums  like newspaper, wall banners, now technology enhanced the same to internet, television and mobile app.  For advertisement  and newspaper companies utilized this and make product companies as their client.  They consider this as a business.

Television using their content, shows as their product to companies and get their ads.  This is the trend happening in media.  Before some years consumers watch serials, films, cricket match.  But that viewership is reduced due to new mediums and lack of content.  Televisions identified a new content called reality shows.

This show pushes and delivers human emotions.  Consumers interested in real or taught emotions rather than serials, films.  So they sell emotions as content.  In Tamil bigg boss vivo, ticketnew are some of their sponsors.  In the middle of the show portray their products.  For us we need entertainment or real emotions like seeing out other window so we watch this show, if we impressed or need of products we will buy them.

Companies invest in advertisements and measure that after seeing their balance sheet comparing profits and expenditures.  According to that next year they  may plan for the same or stop the expenditure.  Again a new company will come to invest and follow the same way.  New shows or new content will come to entertain us. Everything depends on other and just a business model.

Tuesday, 20 June 2017

Medical devices Cost is acceptable?

India depends on imports to supply its healthcare system with medical technology.  Medical devices industry was valued at US$3.5 billion in 2015 and could expand to approximately US $4.8 billion by 2019. $5.8 billion is the total medical device consumption rate in the country. This is a more profit business than pharma industry.  Telangana Medical Devices Park launched on June 2017 Patancheru mandal in Medak district, 14 companies come forward for this project. 

Though it is a good business opportunity but it pushes consumer into financial crisis.  Hip replacement Imported rate is Rs.25000-Rs.42,000, MRP  is Rs.62,000 to Rs.1,30,000.  The imported hip and knee implants easily see profit margins in the range of 500-1,000%.

Industry experts say the reason as product purchase rate is high and Hospitals take 30% as share. Indian implants too are sold at margins of 200-500%, though surgeons often prefer imported types. 
The cost of intraocular lenses also varies widely depending on the hospital and the operating surgeon.   75% of Medical devices which are imported are currently treated as drugs under the Drugs and Cosmetics Act. Central Drug Standard Control Organization was helpless to segment both the flood of substandard imports as well as the production of poor devices,

Another threat for manufactures in India is competing with low-cost Chinese products.  The government can take several measures to create an effective environment to consolidate the growth of the medical devices sector. Creating an autonomous body to oversee the regulatory framework for medical devices industry is one of the solution should be done by the government.


Thursday, 20 April 2017

We have the right to information?

Information is sellable in form of reports for business purposes.  Government introduced Right to information act to provide information useful for individual clarifications.  The reason may be a discussable or yet to thinkable area.

Right to information in India came into force on 12 October 2005.  This initiative started from the Freedom of Information Bill in Parliament, in 2002.  Citizens have the right to get information from government authority within 30 days.  Technology enhances this act and supports the government to equalize the documents.  Official Secrets Acts (1923) restricted the information disclosure before this act came into force.

RTI is governed by Central Information Commission and State Public Information Officers. Digital governance is also one of the main progresses for this system.  Application, fees in form of DD or cheque are the basic requirements. Misleading information will lead to penalty.  Jammu and Kashmir is the exemption for this act.

RTI started in Sweden (1766) then followed by Norway, US, Netherland, Australia and in 2010 more than 85 countries enjoying the gratitude.  Mexico fixed a standard example and reference for this act.

UPA government made the progressive for RTI.   Every government says error on other government policies.  This act is also not an exemption.  Practically Implementation is the problem and “Confidential” is the word used for most of the replies or answers.  Some small percentage information which is attractive only published in media.  This act needs to break the formality and come from the document grade.

Friday, 14 April 2017

New business models in Medical treatment-values or revenues?

Bringing medical specialties in one umbrella is a business model.  Organizations act as a platform provide infrastructure, marketing to bring patients and connect specialized treatment, consultations with specific doctors even in non-urban areas.  This is a different model nowadays adopted rather than hospital model.   But business, revenue alone calculated rather than values.  This business models will benefit corporate, hospital and develop new jobs.  Whether there is a doubt it may benefit people or in terms of business we call them as consumers or clients.  Each services are covered as packages, will impress the people who need of cure. 

Profits, acquiring clients are concentrated in these industry is very disturbing dilemma.  Old treatments are renewing into new brands like Ayurveda, homeopathy and Kerala treatments. 
In October 2015, India's medical tourism sector was estimated to be worth US$3 billion.  Maharashtra, Tamil Nadu and Delhi are top destinations for foreign visitors.  Medical tourism is a good concept and business model which targets foreign business and their cures.  But medical here concentrates on revenues rather than cure and healthy survival.

Medical shops are franchising their brands.  They have customer points for every purchase and they worried about our monthly visits.  Rates are differing for each brands. In business aspect, this is not a good economic progress for the industry business outcome only thing concentrated values, curability of diseases also to be considered towards a proper beneficial growth.